BWF and Royal Selangor in Trophy Partnership
The Badminton World Federation (BWF) has announced Royal Selangor as the Official Trophy Partner of the HSBC BWF World Tour Finals.
· GAYLE ALLEYNE
This revelation came at today’s Unveiling Ceremony of the HSBC BWF World Tour Finals Trophy at the Royal Selangor Visitor Centre in Malaysia.
Welcoming Royal Selangor to the international badminton family, BWF Commercial & Communications Director Owen Leed cited the company’s “iconic status as one of the Malaysia’s most recognisable and respected brands”.
“As a global sports federation based in Malaysia, BWF is pleased to partner with Royal Selangor in this significant venture. Known for its amazing creations from pewter, Royal Selangor will produce 14 large trophies for display on the television court at the Finals, Super 1000, Super 750 and Super 500 events. Additionally, there will be 32 smaller trophies for the winners for the next four years and 32 runners-up plates. Royal Selangor also produces the medals for all BWF Major Events,” elaborated Leed.