‘I Feed Off Players’ Ambitions and Dreams’
Kenneth Jonassen, Malaysia’s Director of Singles Coaching, on his approach to training, getting the most out of players and his learnings from his stint so far.
· DEV SUKUMAR
Part 2 of an interview conducted at the YONEX All England 2025 (Read Part 1).
Technically, what's the main difference between Malaysian and Danish players – at the elite level – from what you’ve seen so far?
Technically, I don't think there is a massive difference. I think the approach is slightly different. I look for ownership and I think this is the key, if we can get more individual ownership and understanding. What we mean when we say ownership – it's not just ‘I do this and then you take your own decision’.